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Sure, Fashion Month is a great time to scope out future fashions, get a head start on trends, and imagine yourself wearing priceless couture, but if you’re a celebrity attendee, it’s also the best time to debut a major hair color or style change. Just ask Blackpink’s Jennie, who officially entered her blonde era for the Chanel show during Paris Fashion Week.
Jennie, who has been working with Chanel and Chanel Beauty since 2017, made a splash at the show with a head full of pale, straight blonde hair. Jennie’s blonde is a gorgeous blend of platinum and beige blonde—not a silvery-white blonde, but not too gold-toned either. She wore her hair parted in the center and ultra-, ultra-straight down her shoulders. “I have new blonde hair and this pop of color that I chose is a different look for Chanel,” Jennie told WWD of the transformation, also referencing her turquoise sweater and hot pants outfit. As for the inspiration behind the blonde, she coyly said “Maybe my new single…” (The song, “Mantra,” drops on October 11.)
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